GENEROUS PEOPLE

Meet the Generous people of Belgium

When biscuits break during production - too small, too brown, simply imperfect - we can't sell them. So what do you do when your company name is Generous? You create a special gift box and give them away. Good business sense? Definitely not. But it feels great. 

We avoid food waste and make new friends along the way - helping organisations and individuals who make the world a little brighter.